Are Monthly Fees are Choking Small Business Digital Marketing?

I ran across this pretty cool bit of information on entrepreneur.com, it's the 15 Must Have Digital Marketing Tools    I love this kind of stuff, and I'm always looking out for good resources and ideas to share with my clients to help them grow their business with...

Capture the moment! Plan to get leads.

Your site has a purpose: to market or sell ideas, products or services to your target audience with the ultimate and final goal of helping create whatever you consider to be a "sale". Let's have a look at the process. A user arrives at your website. Maybe they got...

Is Your Business Mobile-Friendly?

The statistics are staggering. Does your business have a mobile website? 73% of Local Searches on Mobile devices result in the searcher doing something like visiting or calling. In digital marketing, we call  that result "conversion".  And in mobile, conversion is...

The Truth about your Small Business Website

Here is the single greatest truth about your small business website.  It's not enough.  That's right! I said it's not enough!  There is no magic-unicorn-make-tons-of-money-from-my-website button. You must do more. I'm not knocking websites- a central web location for...

5 Web Tips for Small Non-Profits

Every year, we try to help out some non-profits with their web marketing efforts. It's our way of giving back to the local community, and doing some feel good work. Along the way, we've noticed some consistent issues that come up for non-profits maintaining a web...

Marketing Your E-Commerce Site: Time Management

Time is money. And... as time goes on and the scope of the internet grows, the marketing strategy options become overwhelming. And, time-sucking. Which ones are going to benefit your online store? I have clients coming to me saying they want to do Twitter and Facebook...

Design Insights: The WordPress Platform- what clients need to know.

Every web client is different. Some will want control of their site and some will happily pay for changes or maintenance.  Which are you? While WordPress is pretty darn user friendly,  take heed: not every web design in WordPress will leave you in total control. Just...

5 Steps for Preparing for your Web Project

Here's the scenario. You starting a small business and realize you really need to get a website.  Or,  you run a small business and realize your website is really dated. You have little to no knowledge of how this whole website and Internet thing works.  Your heart...

Kevin Knebl Vancouver: Learning with Camera In Hand

Boy, am I spoiled.  I just photographed speaker and author  Kevin Knebl 's book signing and speaking event, part of a series/workshop by We Make Stuff Happen at the Sheraton in Guildford this week.   Between setting up my shots (which I shot like the last social media...

The Importance of ENOUGH Website Content

If you don't have good, quality content on your website- that is the copy (the words written), photos and/or video,  interactive widgets and social media plugins -  then your wasting  your cyberspace. But equally important to quality of content is having enough...

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